Developing iOS apps begins with clear understanding: the target users, the problem the app aims to solve, and the scenario to address in the initial release. A robust discovery phase clarifies the MVP scope, selects an appropriate architecture, and prevents features that seem compelling on paper but don’t enhance actual usage.

After the base is established, attention moves to UI behavior, speed, and reliability across different iPhone models and iOS releases. Uniform navigation flows, prudent state management, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable following the App Store debut.